Business Details
40 Years
experience
Emergency
services
Trusted Rug Cleaning & Repair in Victoria, BC
Luvarug, founded in 1986, is a trusted leader in rug cleaning and restoration on Vancouver Island. Led by Stephen 'Dusty' Roberts, a Master Rug Cleaner with certifications from the Oriental Rug College Program, IICRC, and Wool Safe, the company combines decades of expertise with advanced techniques. Specializing in eco-friendly dry extraction and hand-washing methods, Luvarug guarantees odor elimination, including pet-related issues, while preserving rug integrity.The team treats each rug as a cherished possession, offering repair services, moth treatment, and free community initiatives like school rug cleaning. With a focus on transparency, customer education, and satisfaction guarantees, Luvarug has earned awards like the BBB Triple Award Winner and a 2019 Chamber of Commerce Business of the Year. Their state-of-the-art facility ensures personalized care, making them Victoria's go-to experts for rug rejuvenation.
Services
Rug Cleaning
Carpet Cleaner Rental
Pet Odor Control
Rug Repair
Moth Treatment
Eco-Friendly Cleaning
Pickup/Delivery
Rug Appraisal
Stain Removal
Odor Elimination
Details
- Year established: 1986
Highlights and features
- We guarantee pet odor elimination with eco-friendly methods.
- Our certified experts use rug-specific cleaning processes.
- Free pickup/delivery service across Vancouver Island.
- Transparent pricing with no hidden fees.
- Community-focused initiatives like free school rug cleaning.
Associations and certifications
- IICRC
- Wool Safe Certified
- BBB Triple Award Winner
What people say
Odor-free results
Like new appearance
Knowledgeable staff
Free pickup service
Pet-safe solutions
Services
Rug Cleaning
Professional rug cleaning using eco-friendly dry extraction or hand-washing methods tailored to rug type. Removes deep-seated dirt, allergens, and stains while preserving fibers. Includes free inspection, guaranteed odor elimination, and optional moth treatment for long-lasting freshness and durability.
Pet Odor Control
Specialized pet odor elimination targeting urine, feces, and dander. Utilizes non-toxic solutions to destroy bacteria at the source without masking scents. Combines deep cleaning with pH balancing to prevent re-soiling, ensuring rugs remain fresh and hygienic for pets and owners.
Rug Repair
Expert hand-repair for frayed edges, moth damage, and stains. Services include fringe replacement, binding, and color restoration. Technicians use traditional techniques to maintain rug authenticity, extending lifespan while preserving aesthetic and structural integrity for heirloom or high-value pieces.
DIY Carpet Cleaner
Eco-certified dry extraction system rental for wall-to-wall carpets and area rugs. Includes user-friendly equipment and non-toxic cleaning compound. Saves up to 90% vs. professional services while ensuring safe, chemical-free cleaning for wool, silk, and synthetic fibers.
Pickup/Delivery
Complimentary rug transportation across Vancouver Island and Gulf Islands. Professionals handle loading/unloading to prevent damage. Service includes real-time updates during cleaning process and guaranteed two-week turnaround, with rush options available for urgent needs.
People
Stephen 'Dusty' Roberts
Team Leader & Master Rug Washer
Certified Master Rug Cleaner with 40+ years of experience. IICRC and Wool Safe certified, specializing in antique rug restoration and pet odor elimination. Industry speaker and 2019 Chamber of Commerce Business of the Year winner.
Questions
Do you offer rug pickup and delivery?
Yes, we provide free pickup and delivery across Victoria, Vancouver Island, and Gulf Islands. Just call to schedule.
Can you remove pet odors?
Our guaranteed pet odor control treatment eliminates urine, feces, and dander smells using non-toxic methods.
How long does cleaning take?
Standard turnaround is two weeks, with rush options available for urgent needs.
What cleaning methods do you use?
We customize techniques based on rug type, including eco-friendly dry extraction and pH-neutral hand-washing.
Are you insured?
All rugs in our care are fully insured against damage or loss during the cleaning process.
Do you repair damaged rugs?
Yes, we offer fringe replacement, moth damage repair, and binding services for wool, silk, and antique rugs.
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